{"id":1713,"date":"2024-01-29T15:36:47","date_gmt":"2024-01-29T14:36:47","guid":{"rendered":"https:\/\/nicofruit.it\/history\/"},"modified":"2025-05-13T13:30:15","modified_gmt":"2025-05-13T11:30:15","slug":"history","status":"publish","type":"page","link":"https:\/\/nicofruit.it\/en\/history\/","title":{"rendered":"History"},"content":{"rendered":"\n
<\/span>\"\"
\n
\n
<\/div>\n\n\n
Home<\/a><\/span> \/ History<\/span><\/span><\/div>\n\n\n

The idea we have been cultivating for 30 years<\/h1>\n\n\n\n
<\/div>\n<\/div><\/div>\n<\/div><\/div>\n\n\n\n
\n
<\/div>\n\n\n\n
<\/div>\n\n\n\n
\n

We started in 1993 from a small reality: 3 hectares in Scanzano Jonico. But our dream was already big: to grow the best strawberry that men, women and territory together could create. After 30 years that dream has become big, but we have not yet stopped dedicating all our passion to it, to make it even bigger.<\/h2>\n\n\n\n
<\/div>\n\n\n\n

Today Nicofruit is much more than the highest quality strawberries that can arrive on your table. We started as a family business, Three generations later we have become an organization of no less than 30 growers, united in an organization that promotes the goodness of Basilicata’s fruits, the respect for tradition and territory. Their ability to express the best of our land, loving it and also improving the quality and balance of the environment.
Fragola Matera\u00ae has become a trademark that has made the whole of Basilicata grow. But alongside the strawberry there are today new flavours, new sweetnesses. Golden, full-flavoured kiwis and much more that we are already dreaming of and fielding.
Those 3 hectares have become 90. The pride of cultivating the best has grown a community and a territory. And we will continue to cultivate it. Generation after generation.<\/p>\n<\/div><\/div>\n\n\n\n

<\/div>\n\n\n\n
<\/div>\n<\/div><\/div>\n\n\n\n
\n
<\/div>\n\n\n\n
<\/div>\n\n\n\n
\n
\n
\n
\"\"<\/figure>\n<\/div>\n\n\n
<\/div>\n\n\n\n

Chapters of a great story<\/strong><\/h2>\n\n\n\n
<\/div>\n<\/div>\n\n\n\n
<\/div>\n\n\n\n
\n
<\/span>
<\/div>
\n

<\/p>\n<\/div><\/div>\n<\/div>\n\n\n\n

<\/div>\n\n\n\n
\n

.1994<\/strong><\/p>\n\n\n\n

Birth of Nicofruit\u00ae with its first warehouse<\/p>\n\n\n\n

<\/div>\n\n\n\n

.2000<\/strong><\/p>\n\n\n\n

Company expansion with second warehouse<\/p>\n\n\n\n

<\/div>\n\n\n\n

.2008<\/strong><\/p>\n\n\n\n

Expansion with third warehouse + Installation of photovoltaic systems<\/p>\n\n\n\n

<\/div>\n\n\n\n

.2013<\/strong><\/p>\n\n\n\n

Project development together with University of Basilicata (Department of European Mediterranean Cultures – DICEM) to reduce company carbon footprint <\/p>\n\n\n\n

<\/div>\n\n\n\n

.2015<\/strong><\/p>\n\n\n\n

Installation of automated irrigation systems, new automated processing line to facilitate the work of packaging workers<\/p>\n\n\n\n

<\/div>\n\n\n\n

.2023<\/strong><\/p>\n\n\n\n

Installation of Yellow Kiwi plants<\/p>\n\n\n\n

<\/div>\n\n\n\n

.2024<\/strong><\/p>\n\n\n\n

30 years of activity <\/p>\n<\/div>\n\n\n\n

<\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n
<\/div>\n\n\n\n
<\/div>\n<\/div><\/div>\n\n\n\n
<\/span>\"\"
\n
\n
\n
\n
<\/div>\n\n\n
\n
\"\"<\/figure>\n<\/div>\n\n\n
<\/div>\n\n\n\n

FARMERS<\/strong><\/p>\n\n\n\n

<\/div>\n\n\n\n

The value of human beings<\/h2>\n\n\n\n
<\/div>\n\n\n\n

Machinery and technology are important. Nature is generous and precious. But man is even more. We cultivate the passion of those who cultivate this wonderful land with us and nurture it with the same respect we have for the environment.<\/p>\n\n\n\n

<\/div>\n\n\n\n
\n
Discover<\/a><\/div>\n<\/div>\n\n\n\n
<\/div>\n<\/div>\n\n\n\n
<\/div>\n<\/div>\n<\/div><\/div>\n<\/div><\/div>\n\n\n\n
\n
\n
<\/div>\n\n\n\n
<\/div>\n\n\n
\n
\"\"<\/figure>\n<\/div>\n\n\n

Do you want to work with us?<\/strong><\/h2>\n\n\n\n
<\/div>\n\n\n\n

Nicofruit\u00ae is always looking for expertise, commitment and passion to improve its products, in harmony with the land. <\/p>\n\n\n\n

<\/div>\n\n\n\n
\n
Contact us<\/a><\/div>\n<\/div>\n\n\n\n
<\/div>\n\n\n\n
<\/div>\n<\/div><\/div>\n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"

We started in 1993 from a small reality: 3 hectares in Scanzano Jonico. But our dream was already big: to…<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_editorskit_title_hidden":false,"_editorskit_reading_time":0,"_editorskit_is_block_options_detached":false,"_editorskit_block_options_position":"{}","inline_featured_image":false,"footnotes":""},"class_list":["post-1713","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"\nThe history of Nicofruit\u00ae - Agricultural excellence from Basilicata since 1993<\/title>\n<meta name=\"description\" content=\"Nicofruit\u00ae: since 1993, 27 companies united to cultivate premium quality fruit. Tradition, innovation, and love for Basilicata.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/nicofruit.it\/en\/history\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The history of Nicofruit\u00ae - Agricultural excellence from Basilicata since 1993\" \/>\n<meta property=\"og:description\" content=\"Nicofruit\u00ae: since 1993, 27 companies united to cultivate premium quality fruit. Tradition, innovation, and love for Basilicata.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/nicofruit.it\/en\/history\/\" \/>\n<meta property=\"og:site_name\" content=\"Nicofruit\" \/>\n<meta property=\"article:modified_time\" content=\"2025-05-13T11:30:15+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/nicofruit.it\/app\/uploads\/2024\/01\/bb9b56d24ba68be10cc1d3117ed89eda.png\" \/>\n\t<meta property=\"og:image:width\" content=\"716\" \/>\n\t<meta property=\"og:image:height\" content=\"478\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/nicofruit.it\\\/en\\\/history\\\/\",\"url\":\"https:\\\/\\\/nicofruit.it\\\/en\\\/history\\\/\",\"name\":\"The history of Nicofruit\u00ae - Agricultural excellence from Basilicata since 1993\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/nicofruit.it\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/nicofruit.it\\\/en\\\/history\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/nicofruit.it\\\/en\\\/history\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/nicofruit.it\\\/web\\\/app\\\/uploads\\\/2024\\\/01\\\/bb9b56d24ba68be10cc1d3117ed89eda.png\",\"datePublished\":\"2024-01-29T14:36:47+00:00\",\"dateModified\":\"2025-05-13T11:30:15+00:00\",\"description\":\"Nicofruit\u00ae: since 1993, 27 companies united to cultivate premium quality fruit. Tradition, innovation, and love for Basilicata.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/nicofruit.it\\\/en\\\/history\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/nicofruit.it\\\/en\\\/history\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/nicofruit.it\\\/en\\\/history\\\/#primaryimage\",\"url\":\"https:\\\/\\\/nicofruit.it\\\/web\\\/app\\\/uploads\\\/2024\\\/01\\\/bb9b56d24ba68be10cc1d3117ed89eda.png\",\"contentUrl\":\"https:\\\/\\\/nicofruit.it\\\/web\\\/app\\\/uploads\\\/2024\\\/01\\\/bb9b56d24ba68be10cc1d3117ed89eda.png\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/nicofruit.it\\\/en\\\/history\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/nicofruit.it\\\/en\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"History\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/nicofruit.it\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/nicofruit.it\\\/en\\\/\",\"name\":\"Nicofruit\",\"description\":\"Sapori autentici\",\"publisher\":{\"@id\":\"https:\\\/\\\/nicofruit.it\\\/en\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/nicofruit.it\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/nicofruit.it\\\/en\\\/#organization\",\"name\":\"Nicofruit\",\"url\":\"https:\\\/\\\/nicofruit.it\\\/en\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/nicofruit.it\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/nicofruit.it\\\/web\\\/app\\\/uploads\\\/2024\\\/01\\\/logo-1.svg\",\"contentUrl\":\"https:\\\/\\\/nicofruit.it\\\/web\\\/app\\\/uploads\\\/2024\\\/01\\\/logo-1.svg\",\"width\":146,\"height\":35,\"caption\":\"Nicofruit\"},\"image\":{\"@id\":\"https:\\\/\\\/nicofruit.it\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"The history of Nicofruit\u00ae - Agricultural excellence from Basilicata since 1993","description":"Nicofruit\u00ae: since 1993, 27 companies united to cultivate premium quality fruit. Tradition, innovation, and love for Basilicata.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/nicofruit.it\/en\/history\/","og_locale":"en_US","og_type":"article","og_title":"The history of Nicofruit\u00ae - Agricultural excellence from Basilicata since 1993","og_description":"Nicofruit\u00ae: since 1993, 27 companies united to cultivate premium quality fruit. Tradition, innovation, and love for Basilicata.","og_url":"https:\/\/nicofruit.it\/en\/history\/","og_site_name":"Nicofruit","article_modified_time":"2025-05-13T11:30:15+00:00","og_image":[{"width":716,"height":478,"url":"https:\/\/nicofruit.it\/app\/uploads\/2024\/01\/bb9b56d24ba68be10cc1d3117ed89eda.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/nicofruit.it\/en\/history\/","url":"https:\/\/nicofruit.it\/en\/history\/","name":"The history of Nicofruit\u00ae - Agricultural excellence from Basilicata since 1993","isPartOf":{"@id":"https:\/\/nicofruit.it\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/nicofruit.it\/en\/history\/#primaryimage"},"image":{"@id":"https:\/\/nicofruit.it\/en\/history\/#primaryimage"},"thumbnailUrl":"https:\/\/nicofruit.it\/web\/app\/uploads\/2024\/01\/bb9b56d24ba68be10cc1d3117ed89eda.png","datePublished":"2024-01-29T14:36:47+00:00","dateModified":"2025-05-13T11:30:15+00:00","description":"Nicofruit\u00ae: since 1993, 27 companies united to cultivate premium quality fruit. Tradition, innovation, and love for Basilicata.","breadcrumb":{"@id":"https:\/\/nicofruit.it\/en\/history\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/nicofruit.it\/en\/history\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/nicofruit.it\/en\/history\/#primaryimage","url":"https:\/\/nicofruit.it\/web\/app\/uploads\/2024\/01\/bb9b56d24ba68be10cc1d3117ed89eda.png","contentUrl":"https:\/\/nicofruit.it\/web\/app\/uploads\/2024\/01\/bb9b56d24ba68be10cc1d3117ed89eda.png"},{"@type":"BreadcrumbList","@id":"https:\/\/nicofruit.it\/en\/history\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/nicofruit.it\/en\/"},{"@type":"ListItem","position":2,"name":"History"}]},{"@type":"WebSite","@id":"https:\/\/nicofruit.it\/en\/#website","url":"https:\/\/nicofruit.it\/en\/","name":"Nicofruit","description":"Sapori autentici","publisher":{"@id":"https:\/\/nicofruit.it\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/nicofruit.it\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/nicofruit.it\/en\/#organization","name":"Nicofruit","url":"https:\/\/nicofruit.it\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/nicofruit.it\/en\/#\/schema\/logo\/image\/","url":"https:\/\/nicofruit.it\/web\/app\/uploads\/2024\/01\/logo-1.svg","contentUrl":"https:\/\/nicofruit.it\/web\/app\/uploads\/2024\/01\/logo-1.svg","width":146,"height":35,"caption":"Nicofruit"},"image":{"@id":"https:\/\/nicofruit.it\/en\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/nicofruit.it\/en\/wp-json\/wp\/v2\/pages\/1713","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/nicofruit.it\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/nicofruit.it\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/nicofruit.it\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/nicofruit.it\/en\/wp-json\/wp\/v2\/comments?post=1713"}],"version-history":[{"count":8,"href":"https:\/\/nicofruit.it\/en\/wp-json\/wp\/v2\/pages\/1713\/revisions"}],"predecessor-version":[{"id":2468,"href":"https:\/\/nicofruit.it\/en\/wp-json\/wp\/v2\/pages\/1713\/revisions\/2468"}],"wp:attachment":[{"href":"https:\/\/nicofruit.it\/en\/wp-json\/wp\/v2\/media?parent=1713"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}